They are mad, aren’t they? Let me give you the facts. Every July, up to half a million people congregate on a mountain to watch 150 guys on bikes on one given afternoon. Let’s call the mountain l’Alpe d’Huez, let’s call the bike race the Tour de France. The people on the mountainside make long journeys through vast traffic jams to make the pilgrimage, and at the end many of them have to walk up the mountain, although just as many ride their bikes up the mountain, putting themselves through physical suffering and indignity that the guys they have come to watch are paid millions of euros for.